Mobility-related information website

Asahi Kasei Group will be exhibiting at the Automotive Engineering Exposition 2024 YOKOHAMA(Japan) from May 22 to 24. This year, under the theme “SustainaStyle”, we will be showcasing a variety of our group’s products that contribute to a new era of mobility through hands-on experiences with all five senses.

The online format of our exhibition will be also available from May 15 to June 5 at below website. To participate in the online exhibition, registration is required through the official exhibition website.
Online format of Asahi Kasei booth: https://aee.online.jsae.or.jp/en/exhibition/detail.html?id=235

We invite you to join us both online and at our physical booth to experience the full range of our offereings. Your presence will be highly appreciated as we showcase our latest innovations and engage with our valued audience.

■Exhibition overview
・Dates: May 22nd to May 24th, 2024 10:00-18:00 in Japan time (09:00-16:00 on the last day only)
・Location: Pacifico Yokohama, Japan
・Asahi Kasei booth: #285
・Exhibition official website: https://aee.expo-info.jsae.or.jp/en/yokohama/

Asahi Kasei booth will be based on the theme of “SustainaStyle”, which is a more comfortable and positive approach to sustainability awareness. This theme is a coined word that combines “Sustainable Style” and “Sustain a Style,” and represents our vision to continue to create materials and technologies that can lead to a more attractive approach to sustainability.

Based on the attitude of “Care for People, Care for Earth,” our goal is to create a sustainable society that is both environmentally friendly and emotionally valuable to people.

The following are planned to be exhibited:

・Three technologies that can contribute to the circular economy
・11 products with emotional value of “see,” “hear,” and “touch”
・Concept car AKXY2

“Circular Economy” section

We will introduce three technologies that we are working on to achieve carbon neutrality and a circular economy.
(1) Bio-chemical technology: By producing basic chemicals (ethylene, propylene, BTX, etc.) from bioethanol, various materials can be converted from fossil fuel (petroleum) origin to biomass origin.
(2) Dissolution recycling technology: Solvent separation of waste materials and composite materials yields high-quality polyamide 66, which can be reused in a wide variety of applications.
(3) Chemical recycling technology: depolymerization using microwave to convert airbags and composite materials back into monomers, polyamide 66 with the same physical properties as 100% virgin polyamide 66 can be obtained.

“See” section

Products that can provide safety and comfort by enhancing design and visualization.
(1) CNF (cellulose nanofiber) composite filament pellets: Expanding the possibilities of 3D printing by improving the strength and finish of printed materials.
(2) Child Presence Detection (CPD) compliant in-vehicle monitoring solution: Prevents children from being left behind by using highly accurate radar and algorithms.

“Hear” section

Active and passive noise reduction solutions that improve the user’s driving experience will be presented with a collection of sound-related technologies.
(1) “VELVET SOUND for Cars,” an in-car sound design solution: Visitors can experience a world of sound in their cars that makes them feel as if they are there.

“Touch” section

Products that achieve both texture and sustainability, both important in interior design, will be presented.
(1) DURANOL™: It maintains the aesthetic appearance of interiors and car seats for a long period of time by combining the durability of polyurethane with a high quality feel.
(2) Thermylene® SoForm: Combines soft touch and scratch resistance even without painting.

By experiencing our technologies through the five senses, we aim to create a new mobility society in collaboration with our customers and partners.

About Asahi Kasei Corporation

The Asahi Kasei Group contributes to life and living for people around the world as a diversified group of companies that operates in the Material, Homes and Health Care business sectors. Founded in Japan in 1922, Asahi Kasei has over 100 years of manufacturing experience and is a pioneer in battery-related technology. The core of its Energy Storage business is the lithium-ion battery separator – a microporous membrane that provides a barrier between the positive and negative electrodes of the battery, preventing short circuits while allowing lithium ions to pass from one side of the battery to the other. To learn more about Asahi Kasei, visit: www.asahi-kasei.com